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Perspectives:
IR Meets the FUD Factor: Opportunities for Creativity

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SERVICES -> Research, Analysis, Intelligence

Demer IR’s collective experience with Wall Street and investment professionals in financial centers throughout the U.S. is embodied in a proprietary database of buy-side and sell-side firms, money managers, analysts, and venture capital firms and partners that specialize in various industry segments. Our long-standing relationships with these contacts provide ready access to real-time market intelligence on individual clients and their peer groups. These relationships also open doors for clients to build their own relationships with influential investors in their space.

We develop comparative fundamental and valuation models to help clients understand their market position relative to their peers. We also perform benchmark perception audits to assess the effectiveness of IR programs and feedback surveys to surface issues among investors and analysts. Through broad exposure, we keep our clients up to date on current trends and best practices in IR.

Effective communications start with research and analysis. You need to understand your audience today before you can begin to influence its direction tomorrow. Our perception audits establish a benchmark at the beginning of a client program. As a result, clients can measure their progress and adjust their programs in mid-course to accommodate changing business conditions or revised objectives. Feedback from regular surveys of the buy-side and sell-side help clients improve their teleconferences, roadshow meetings, stock conference presentations, and special events.

Demer IR Tel 925-938-2678 info@demer-ir.com
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